Disadvantages of Learning the English Language

Disadvantages of Learning the English Language

        English arguably has become a "universal" language. According to AskOxford.com, one in four people worldwide speak English, and English has official or special status in at least 75 countries. But the commonality of English may gloss over some of the disadvantages of learning the language. Educators and those interested in learning English should recognize these disadvantages so they can weigh them against the benefits of English study.

 
  Vocabulary Extent and Roots

 As shown by etymonline.com, many of the words in English are not really "English" at all. They have their roots in other languages such as French, German, Latin and Greek. As a result, there may be many words for the same exact concept. For example, a person may say "book" or "volume" to refer to a bound set of written pages. This means that to be truly fluent, a person has to have a very large vocabulary when compared to some other languages, and that he may need an understanding of the root words before he can fully comprehend the meaning of an English term. To make matters even more confusing, people learning English may encounter both British English and American English. British English has different vernacular terms and spellings than American English, so English learners have to understand and differentiate between these two forms of English every time they write and choose vocabula

    Flexibility and Rigidity

 
 Written English has very rigid syntax rules (e.g., subject before predicate). Textbooks provide examples based on this "proper" form. However, hardly any native English speaker talks the way that he writes. For instance, it's perfectly acceptable in spoken English to say "I wonder what he's up to," ending with a dangling preposition. This duality of rigidity and flexibility can be extremely confusing for ESL students, especially given the extent of English vocabulary. For instance, an ESL student who trusts what he hears everyone say may write improper syntax. Additionally, English teachers may miss these linguistic errors unintentionally, simply because the teachers themselves are used to vernacular syntax misplacement.

    Language Extinction

 As pointed out by Joe Kloc of "Mother Jones" magazine, languages are dying out around the globe. As more people concentrate on the advantages of English, they may abandon their native tongues, accelerating the loss of additional languages. Kloc goes one step further and associates the loss of language with the loss of culture, since language can provide a sense of authenticity to a people and is part of how people express themselves and their beliefs






Source: http://www.ehow.com

Sample Resume - Public Relations / Marketing

Sample Resume - Public Relations / Marketing
_______________________

FIRST M. LAST
111 West 74th Street • New York, New York 10000
212.777.8888 • 111.111.222 mobile • [e-mail]

Career Statement:  Resourceful leader adept at implementing high-profile, image-based marketing programs within consumer luxury/lifestyle industry, both public/private. Create integrated strategies to develop new/existing customer sales, brand/product evolution and media endorsement. Strong and persuasive interpersonal skills.

Independent Consulting, New York
10/2005 - present
Marketing & brand awareness. American Express Platinum; Nardi-Venezia; and art • architecture • cultural projects.

TIFFANY & CO., New York, NY
9/1997 - 9/2005
Director of Public Relations / Retail Marketing
Lead marketing strategist for 55 retail branch stores and 16 trade doors in the United States, Canada and Latin America (60% of revenue). Reporting to SVP who reports to CEO, develop integrated approach to increase sales results, product awareness and brand image. Key foci include: maximize sales growth and cohesion of the Tiffany Register top-customer tier; develop new and existing core-customer bases; secure targeted media endorsement; devise new store openings and brand integration within local community groups comprising best potential revenue bases; and creation/management of annual business-building sales promotion program (10 themes/76+ locations).

  -   Generate successful emphasis of core-profit, new collection and authority-position jewelry categories, i.e.:
  -   Oversee ‘What Makes a Tiffany Diamond’ workshop-selling seminars, demonstrating value with exclusivity.
  -   Launched new Tiffany Mark timepiece with iconic endorsements including Frank Gehry and George Lucas.
  -   Invented new ‘Elsa Peretti’ designer promotion, using core collection in all stores, and generated record sales.
  -   Pioneer “Tiffany-Only” regional lifestyle weekends for Tiffany Register customers, resulting in 37% growth in statement jewelry sales. Conceived first national program resulting in largest selling event ever. Devise compelling “Tiffany-Only” attractions which secure presence of most profitable customers.
  -   Analyze regular corporate retail sales reports and tailor each local marketing profit-plan with retail leadership.
  -   Programs increased average store traffic 21% and sales averaging 12%, contributing to unprecedented growth.
  -   Create 33 integrated and multi-tiered new store opening programs in domestic & international locations.
  -   Direct and manage 4 internal staff and network of 30 external local-market agencies/consultants.

TAG HEUER S.A., Neuchâtel, Switzerland and Paris, France
1996 - 97
International Public Relations Manager (recruited by CEO)

During peak expansion of watch brand and imminent IPO, managed global brand positioning, communications and media strategy via network of 20+ national PR agencies. Consulted to leadership of worldwide subsidiaries and agents-distributors in the Americas, Europe, Asia-Pacific and Middle East. Marketing drew 24% of annual budget.

    Developed global strategy for 4 new timepiece collection launches and key sports sponsorship exploitation.
    Responsible for Kirium watch PR launch--largest in brand history, which generated record sales.
    Developed/managed international VIP retailer and media hospitalities focused to increase sales and underscore brand values: Formula 1 Grand Prix, America’s Cup yachting, Ski World Cup and Montreux Jazz Festival.

NIKE COMMUNICATIONS, INC., New York, NY
1994 - 96
Account Director

Primarily responsible for TAG Heuer account at marketing firm specializing in image-based luxury/lifestyle brands, including Montblanc, Bulgari, Rothschild and Krug. Developed and implemented comprehensive strategies [public relations, advertising, special events, sales promotions and retail relations]. Created agency new-business pitches.

KAREN WEINER ESCALERA ASSOCIATES, New York, NY
Account Executive,  1993 - 94

MULLEN ADVERTISING Hamilton-Wenham, MA
Account Assistant, 1991 - 92

LE MERIDIEN HOTELS-AIR FRANCE Boston, MA
Supervisor of Guest Services, 1988 - 93

UNITED STATES SENATE Senator John Kerry Washington, DC
Manager, Constituent Affairs, 1986 - 87

EDUCATION
    UNIVERSITY OF MASSACHUSETTS, Amherst – B.A. in Political Science
    Executive Business Programs: Stanford 2000 - Harvard 2002 - Wharton 2003

AFFILIATIONS

    Young Friends of Save Venice, Inc., Vice President [a UNESCO organization preserving culture].
    The Glasshouse, Director. A global alliance dedicated to entrepreneurial inspiration



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